Euler Motors Launches Passenger EV: NEO HiRANGE at Rs 3.09 Lakh

By Jony Shekhawat | Published Date : August 27, 2025

Euler Motors launches NEO HiRANGE electric auto-rickshaw at Rs 3.09 lakh, marking its entry into the passenger EV segment.

New Delhi, August 26, 2025, Euler Motors, best known for its electric cargo solutions, has taken a significant step into the passenger electric vehicle segment. The company unveiled its brand-new offering, the NEO HiRANGE electric 3-wheeler, under a fresh sub-brand called "NEO by Euler". Priced competitively at Rs 3,09,999, the vehicle is positioned as a smart and cost-friendly option for last-mile public transport.

A New Evolution EV Segment

Table Of Contents

1. A New Evolution EV Segment

2. Available Variants Of NEO HiRANGE

3. What CEO Explain?

4. Final Thoughts

After two solid years of research and over 10,000 conversations with auto-rickshaw drivers, Euler Motors has built the NEO HiRANGE to match real-world demands. The top-end MAXX variant delivers more than 200 km real-world range on a single charge, with a fast 3.25-hour charging time (from 10% to 80%)—a boost for drivers who clock long hours and want fewer charging stops.

Available Variants Of NEO HiRANGE

The NEO HiRANGE electric 3-wheeler comes in three trims—MAXX, PLUS, and standard HiRANGE with real driving ranges of approximately 200+, 170+, and 130+ km, respectively. The ARAI-certified range varies from 261 km on the MAXX to 171 km on the standard model.

Built for Indian roads, this EV features a rugged skateboard chassis, 65 Nm torque, hill-assist, and a 9 kW motor. This launch is not limited to just one city; Euler plans to introduce the entire NEO lineup across 50 Indian cities.

What CEO Explain?

Saurav Kumar, Founder and CEO of Euler Motors, explained that this launch builds on insights gained directly from drivers: long fuel queues, unreliable maintenance, low earnings, and passenger discomfort were common pain points. The NEO brand aims to eliminate these by offering a reliable range, low upkeep, and steady earnings.

Final Thoughts

Euler Motors has made a smart move by branching into passenger mobility with the NEO HiRANGE. The NEO HiRANGE is built to bridge that gap, providing a durable, efficient, and cost-efficient ride for both drivers and passengers. That approach could make EVs more accessible for a large community that powers daily urban mobility.

Read More: Montra Electric Opens First e-SCV Dealership in Delhi-NCR

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Frequently Asked Questions on Euler Electric 3-Wheeler

Q1. What is the price of the NEO HiRANGE electric auto-rickshaw?

 Ans: The starting price of the NEO HiRANGE is ₹3.09 lakh (ex-showroom). It’s positioned as an affordable option in the electric passenger three-wheeler market.

Q2. What is the real-world driving range of the NEO HiRANGE?

Ans: Depending on the variant, it delivers a real-world range of 130 km to 200+ km per charge, suitable for a full day’s commercial use.

Q3. How long does it take to charge the NEO HiRANGE?

 Ans: The MAXX variant charges from 10% to 80% in just 3.25 hours, which is helpful for drivers who need a quick turnaround between shifts.

Q4. Who is the NEO HiRANGE best suited for?

 Ans: It is ideal for auto drivers, ride-hailing partners, and fleet operators looking for a reliable, low-maintenance, and fuel-free alternative to petrol/CNG rickshaws.

Q5. What warranty and smart features does it offer?

 Ans: The NEO HiRANGE comes with a 6-year/1.75 lakh km warranty, GPS anti-theft, real-time diagnostics, hill assist, and a durable chassis built for Indian road conditions.